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The Art of Storytelling Photography

Photography is often thought of as a way to freeze time — to capture a moment exactly as it appears. But storytelling photography goes beyond merely documenting a scene; it weaves together emotions, context, and narrative to create images that resonate deeply. It’s about telling a story with every shot, inviting viewers to feel and connect, not just see.

What Is Storytelling Photography?

At its core, storytelling photography is the practice of using images to narrate a story. It’s not just about snapping pretty pictures — it’s about capturing the essence, the emotions, and the unique experiences behind the moment. Whether it’s a wedding, a family gathering, a travel adventure, or even a business brand, storytelling photography transforms simple visuals into compelling narratives.

Instead of focusing solely on posed shots or staged setups, storytelling photography embraces candid moments, authentic expressions, and the subtle details that reveal the deeper layers of a story. It’s about context — the environment, the relationships, the little gestures that speak volumes. It’s the difference between a photo of a smiling couple and a photo that captures the laughter, nervous excitement, and unspoken bond between them.

dad's hands tickling three boys

Why Storytelling Photography Matters

We live in a world saturated with images — millions are taken every day. But only a handful truly connect on an emotional level. Storytelling photography matters because it gives images meaning and soul. It’s a way to preserve memories in a way that feels alive and authentic.

For clients, these images become more than just pictures; they become heirlooms, conversation starters, and windows into moments they can revisit again and again. Storytelling photography makes the ordinary extraordinary by revealing the narrative behind every frame.

How I See and Capture Your Story

Over the years, my journey with storytelling photography has been driven by a genuine love for discovering the moments that often go unnoticed. This passion was recently honored when I won best in category in the International Click Pro Voice competition in the Hidden Details category — a recognition that celebrates those subtle, quiet nuances that carry powerful stories all on their own.

Here’s a glimpse into how I approach capturing your story:

VOICE photo completion 1st place 100 year old artist

1. Listening First

Every story has its own rhythm and soul. Before I make a photograph, I take the time to really listen — to understand who you are, your journey, and the moments that truly matter to you. This process often invites a kind of vulnerability — the willingness to be seen as you are — and it’s in those honest, unguarded spaces that the most meaningful images take shape.

When you feel comfortable and at ease, your true self shines through. That authenticity is what turns a photo into a story worth remembering.

2. Noticing the Little Things

The beauty of storytelling lies in the details — those quiet gestures, fleeting expressions, and subtle touches that speak volumes without saying a word. It’s the little things that carry the weight of memory and meaning.

Whether it’s the nervous adjustment of a cufflink, a shared glance between loved ones, or the familiar gestures woven into everyday moments, I’m always watching for those delicate threads — the ones that silently but powerfully hold your story together.

three boys jumping on a sofa during a lifestyle photoshoot at home in Pittsburgh

3. Enhancing the Mood

Photography isn’t just about capturing what’s in front of the lens — it’s about shaping how the story feels. I use natural light, shadows, and thoughtful framing to bring out the mood and emotion behind each moment.

From the soft glow of a sunset to the intimate shadows in a quiet room, every choice in lighting and composition helps draw you into the story I’m telling with my photography.

4. Embracing Serendipity

Some of the most powerful stories happen in unguarded moments — the laughter, the tears, the spontaneous embraces. Rather than directing every pose, I focus on being present and attentive, ready to capture these authentic interactions as they unfold naturally.

These real moments create images that feel alive, true, and deeply human.

Husband and wife dancing at West End Overlook Wedding

5. Editing that Honors the Story

Editing is where the final magic happens. It’s not just about enhancing the image but about honoring the emotion and atmosphere of the moment. Whether that means warm, nostalgic tones or bold, dramatic contrasts, I choose edits that bring your story to life in its truest form.

Each photo is carefully crafted to keep your story at its heart — vivid, honest, and unforgettable.

How Storytelling Photography Impacts My Clients

I often hear from clients that the images I deliver feel like more than just photos — they’re memories they can relive and share. Storytelling photography creates a connection between the viewer and the subject, making it easier to remember not only what happened, but how it felt.

This emotional connection is why many clients return to me for multiple sessions or recommend me to their friends and family. They trust that I will capture their stories authentically and beautifully.

editorial image of a woman holding her children's senior portraits in her home

Bringing Your Story to Life

If you’re considering storytelling photography, take a moment to reflect: Do you simply want beautiful photos, or images that reflect who you are at this moment in your life?

Every person, family, and brand has a story — quiet, honest, and uniquely their own. My approach is about gently uncovering that story and capturing it with care, so your images feel personal, meaningful, and lasting.

Let's tell your story!

If you want to learn more about my storytelling photography or book a session, feel free to reach out. I’d love to help tell your story.

Laura Mares

I'm thankful to be a wife, mother and Pittsburgh lifestyle photographer. I photograph because I believe that life is simply beautiful and every person has a story worth telling. I'd love to tell yours.

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